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Best Costco hearing aids in 2025

Kristen Knight, LHIS

June 2, 2022

Updated: June 26, 2025

Compare the top Costco hearing aids in 2025. Discover prices, features, and expert-tested models to find the right fit for your hearing needs.

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Costco continues to be a go-to destination for affordable, high-quality hearing aids. In 2025, its selection includes a mix of prescription and over-the-counter (OTC) models, all from reputable manufacturers. This variety allows shoppers to find hearing aids that match not only their budget but also their hearing needs, lifestyle, and preferences for technology.

Whether you’re seeking discreet styling, Bluetooth connectivity, rechargeable batteries, or models that prioritize clarity in noisy environments, Costco’s offerings are designed to meet everyday challenges. You also benefit from Costco’s service model, which includes long trial periods and support from salaried specialists—unlike many private practices where sales commissions may influence recommendations.

To help you navigate the choices, we've highlighted the standout features and strengths of each model. This overview is especially helpful if you're just beginning your search or comparing options after a recent diagnosis.

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Costco currently offers these major brands:

  • Rexton Reach

  • Jabra Enhance Pro 30

  • Philips HearLink 9050

  • Lexie B2 Plus Powered by Bose (OTC only)

  • Apple AirPods Pro 2 (OTC only)

  • Sennheiser Sonite R

Rexton Reach R-Li T — best for speech clarity

The Rexton Reach R-Li T is one of Costco’s most popular prescription hearing aids, known for its strong performance in both quiet and noisy environments. It uses Multi-Voice Focus technology, which scans and adapts to conversations by boosting speech and filtering background noise.

It’s built for durability, with up to 39 hours of battery life (and up to 34 hours with 5 hours of streaming), and protection against impact, sweat, and heat. This model is a great match for those who want dependable clarity in a range of environments, including group settings. Starting at $1,599.99. Prices may vary by state. If needed, custom earmolds sold separately.

Jabra Enhance Pro 30 — best battery life and AI features

Released in May 2025, the Jabra Enhance Pro 30 is powered by a dual-chip system, combining a Deep Neural Network (DNN) and GN's 360 All-Around chip. These work together to improve speech understanding and adapt automatically to changing noise levels.

This model is Auracast-ready and offers 3 full charges on the go with the built-in lithium-ion battery, along with tap controls and an easy-to-use app. It supports hands-free calling for many iOS and Android phones. It's ideal for users who value smart features, longer listening time, and future-ready tech. Starting at $1,699.99. Prices may vary by state. If needed, custom earmolds sold separately.

Philips HearLink 9050 — best for advanced sound processing

Built on Demant’s technology (also used in Oticon hearing aids), the Philips HearLink 9050 features AI noise reduction, motion sensors, and directional microphones. It automatically adjusts to different environments, helping speech stand out in noisy spaces.

With Bluetooth LE Audio support, hands-free calling, and a built-in telecoil, it covers a wide range of listening preferences. The HearLink 9050 is well-suited for those who want a mix of traditional audiology and cutting-edge tech. Starting at $1,599.99. Prices may vary by state. If needed, custom earmolds sold separately.


Lexie B2 Plus Powered by Bose — best OTC option

This self-fitting OTC hearing aid is only available online through Costco, not in stores. Still, it’s a compelling choice: the B2 Plus has strong speech-in-quiet scores, rechargeable batteries, and a full-featured mobile app for customizing your sound settings.

While support is provided remotely via Lexie’s team, the B2 Plus offers excellent value for users with mild to moderate hearing loss who prefer to skip in-person visits.


Apple AirPods Pro 2 — best earbud-style hearing support

While not a traditional hearing aid, Apple AirPods Pro 2 include FDA-cleared hearing support features like Conversation Boost and real-time noise reduction. Priced under $200, they’re an entry-level option for those exploring hearing enhancement.

However, they require an iOS device to set up and are best suited for those already familiar with Apple tech. Battery life is about six hours per charge. Costco doesn’t provide in-store support for AirPods Pro 2. Technical support is handled through Apple.

Side-by-side comparison of Costco hearing aids (2025)

When evaluating hearing aids, it helps to quickly compare key features side by side. This comparison table summarizes the major models available at Costco in 2025, including pricing, battery life, standout features, and where you can access support. It’s especially useful for narrowing down your options before diving into detailed specs.

Brand

Model

Price (per pair)

Battery Life

Key Features

Support Type

Rexton

Reach R-Li T

Starting at $1,599.99

39 hrs

Multi-Voice Focus, IP68, Bluetooth

In-store

Jabra

Enhance Pro 30

Starting at $1,699.99

30 hrs

Dual AI chips, Auracast, hands-free, app controls

In-store

Philips

HearLink 9050

Starting at $1,599.99

20-24 hrs est.

AI noise reduction, motion sensors, LE Audio

In-store

Why people buy hearing aids at Costco

Costco’s approach to hearing care is simple: clear pricing, quality technology, and ongoing support—all available at locations many people already visit for groceries and pharmacy needs.

Here’s what’s always included when you buy from the Costco Hearing Aid Center:

  • Free hearing test (for members aged 18+)

  • Free service appointments and ongoing programming adjustments

  • 3-year repair warranty and 2-year loss-and-damage coverage

  • Access to premium technology from trusted brands

  • FSA/HSA eligibility for qualified purchases

  • Up to 4% in Executive Membership rewards

Costco makes it easy to schedule a hearing test and begin exploring options without sales pressure. You can even fill out the patient intake form online before your visit to save time.


Popular accessories available at Costco

To get more from your hearing aids, Costco also sells accessories that enhance everyday use. These include Bluetooth streamers for TV, remote mics for group settings, and compact chargers for travel.

Each brand has its own ecosystem of add-ons:

  • Philips: TV Adapter, AudioClip, Remote Control, Charger Plus

  • Jabra: TV Streamer+, Multi Mic, Remote, Premium Charger

  • Rexton: Smart Mic, Travel Charger, Charging+ Station

All are FSA eligible and available to members only, with free shipping through Costco’s website.

How Costco hearing aid centers work

Costco Hearing Centers are located in many warehouse locations and staffed by licensed hearing aid dispensers or, occasionally, audiologists. You’ll start with a free hearing test, followed by recommendations based on your results.

Costco provides:

  • Real-ear measurements for custom fittings

  • No-commission staff

  • A 6-month trial period

  • 3-year repair warranty and 2-year loss-and-damage coverage

To access these services, you must be a Costco member, with memberships starting at $65/year.

How to schedule a Costco hearing test

Booking a hearing test at Costco is quick, free, and a great first step if you’re noticing changes in your hearing. Costco offers these tests to members age 18 and older at select warehouse locations with Hearing Aid Centers.

Here’s what you need to know before scheduling:

  • Eligibility: You must be at least 18 years old and a Costco member.

  • No referral needed: You don’t need a doctor’s note or prescription to get tested.

  • Appointment duration: The test typically takes 60–90 minutes, including a consultation and a review of your results.

  • How to book: Visit Costco’s Hearing Center appointment page and use the online scheduler to choose your preferred location and time.

You can also download and complete the Patient Intake Form ahead of your visit to save time at your appointment. After the evaluation, a trained specialist will explain your results and, if needed, suggest appropriate hearing aid options—without any sales pressure.

 

Things to consider when choosing a hearing aid at Costco

Choosing the right hearing aid involves more than just picking a price point. It means thinking about how the device will integrate into your daily routines, your technology comfort level, and the type of support you’ll need. Consider the following areas to make a more informed choice:

  • Severity of hearing loss: Prescription models are best for moderate to severe hearing loss. If your hearing challenges are mild, especially in specific environments like noisy restaurants, an OTC option may suffice.

  • Fit and style: The design of the hearing aid affects both comfort and visibility. Receiver-in-canal (RIC) styles are discreet yet powerful. In-the-ear (ITE) and in-the-canal (ITC) models offer more subtle looks but may not suit all levels of hearing loss.

  • Battery type: Rechargeable hearing aids are more convenient and eco-friendly, but some models still use disposable batteries. If you travel often or don’t want to worry about plugging in, this could influence your decision.

  • Smartphone compatibility: Features like streaming music or adjusting settings via app require Bluetooth and smartphone pairing. Not every device supports all phone models, so it’s worth checking.

  • Support preferences: Some people want face-to-face service with a specialist, while others are fine with virtual support. Consider how hands-on you want your care to be.

  • Accessories and compatibility: Streaming TV audio or enhancing group conversations can be game-changers. Costco staff can walk you through which accessories are available for your model—and how they can fit into your lifestyle.

Pros and cons of buying hearing aids from Costco

Costco has become one of the most popular places in the U.S. to buy hearing aids—and with good reason. The company offers name-brand technology at significantly lower prices than many private audiology clinics. But as with any large retailer, there are important tradeoffs to consider. Below is a closer look at the advantages and limitations of buying hearing aids at Costco.

Pros

  • Competitive pricing
    Costco is able to negotiate bulk pricing with major manufacturers, which often means savings of $1,000 or more per pair compared to independent clinics. This makes hearing aids more accessible to people who might otherwise delay care due to cost.

  • Free hearing tests and extended trial period
    Members can receive a professional hearing test at no charge. If hearing aids are recommended, Costco offers a generous 6-month trial period—one of the longest in the industry—allowing ample time to adapt or request adjustments.

  • Strong warranty and return policy
    All prescription hearing aids come with a 3-year repair warranty and 2-year loss-and-damage coverage, with no deductible for one replacement per ear. This level of protection gives buyers peace of mind, especially first-time users.

  • Consistent service model
    Hearing specialists at Costco work on salary, not commission. This reduces sales pressure and encourages a more straightforward approach to helping you find the right product for your needs, rather than upselling features.

Cons

  • Costco membership is required
    To access hearing tests, purchase devices, or receive support, you must be a Costco member. Membership starts at $65 per year, which is an added expense if you’re not already a shopper.

  • Device limitations and locking
    Some Costco-sold hearing aids are “locked,” meaning they can only be serviced at Costco. If you move or decide to switch providers, this can limit your flexibility for future adjustments and maintenance.

  • Limited appointment availability in busy locations
    In areas with high demand, it’s not uncommon to wait weeks for an initial hearing test or follow-up visit. This can be a drawback if you need urgent assistance or ongoing care.

  • Minimal support for OTC hearing aids
    While Costco sells over-the-counter (OTC) hearing aids like Lexie B2 Plus and Apple AirPods Pro 2, these are not supported by Costco Hearing Centers. Setup and troubleshooting must be handled directly with the manufacturer.

Costco hearing aids vs private clinics: full comparison

If you're comparing where to buy hearing aids, Costco and private audiology clinics are two of the most common paths—each with their own pros and tradeoffs. Below is a breakdown to help you decide which may be the better fit for your needs and budget.

Feature

Costco Hearing Aids

Private Audiology Clinics

Pricing

$$ – Typically $1,499–$1,799 per pair

$$$$ – Can range from $4,000–$7,000 per pair

Trial period

180 days

Usually 30 to 60 days

Support model

In-house specialists (not on commission)

Licensed audiologists and hearing instrument specialists

Device options

Limited to Costco-partnered brands (e.g. Jabra, Philips, Rexton)

Full brand access (Oticon, Phonak, ReSound, Starkey, etc.)

Follow-up care

Free cleanings and adjustments, must visit a Costco location

Ongoing care often included in bundled price

Insurance accepted

No direct billing to insurance carriers

Many accept insurance or offer paperwork for reimbursement

Key Takeaway:
Costco can be an excellent choice for value-conscious buyers who live near a warehouse and don’t need brand-specific devices. Private clinics, on the other hand, offer more personalized care, broader product access, and often better integration with insurance—but at a much higher price point.

If you’re looking for something in the middle—custom-fit support, high-end tech, and no office visits—Audicus offers a flexible alternative with medical-grade hearing aids delivered straight to your door and lifetime remote support.

How Audicus compares: a flexible, mid-range alternative to Costco

Costco’s hearing aids can be a great value, but they aren’t the right fit for everyone—especially if you’re looking for more flexibility, fewer in-person requirements, or a fully remote process.

Audicus offers a strong alternative: medical-grade hearing aids that combine cutting-edge technology, expert support, and transparent pricing—all without requiring a membership or store visit.

Here’s how Audicus stands out:

  • 100-day risk-free trial: Try any model at home with no commitment.

  • Free lifetime support: Speak with licensed hearing specialists by phone or video—no need to visit a store.

  • Flexible pricing: Pay upfront or choose monthly plans starting at $99/month.

  • Custom-programmed options: All models are tailored to your hearing test results.

  • Discreet, modern designs: Rechargeable, Bluetooth-enabled, and designed for comfort and clarity.

Whether you choose the Omni 2 for advanced speech-in-noise performance, the Spirit 2 for all-around value, or the Mini for near-invisible design, Audicus offers a wide range of options to match your lifestyle and budget—without locking you into a clinic-based system.

Frequently Asked Questions

Are Costco hearing aids good quality?
Yes, Costco offers high-quality hearing aids from major brands like Philips, Jabra, and Rexton. Most models include advanced features such as Bluetooth connectivity and directional microphones. However, some devices are locked to Costco’s system, meaning adjustments must be made in-store, which may not suit people looking for more flexible care.

Do you need a Costco membership to buy hearing aids?
Yes, a Costco membership is required to purchase hearing aids or receive hearing services through their Hearing Aid Center. Memberships start at $60 per year. If you're unsure about the commitment or don’t live near a warehouse, an online option like Audicus may be more convenient.

How do Costco hearing tests work?
Costco offers free hearing screenings for adults 18 and older. You’ll need to schedule in advance through their online appointment system or call your local warehouse. The test takes around 60 minutes and includes a conversation about your hearing needs, a hearing evaluation, and hearing aid recommendations—no referral required.

What is the return policy for Costco hearing aids?
Costco has a generous 180-day return window for hearing aids. If you’re not satisfied, you can return them for a full refund within that timeframe. While this is longer than most retailers, all service and adjustments must be done in person, which may not be ideal if you move or travel frequently.

What are the drawbacks of buying hearing aids from Costco?
While the prices and warranties are competitive, Costco does have limitations. Appointments can be hard to book in busy areas, and the devices often require in-person follow-ups. Their hearing aids are also not available online, and over-the-counter (OTC) support is limited to select locations.

How does Audicus compare to Costco for hearing aids?
Audicus offers medical-grade hearing aids with a fully remote model—no in-person appointments or memberships needed. Devices are custom-programmed using your hearing test results, and you’ll receive lifetime audiology support via phone or video. Pricing is transparent, with options to pay monthly or upfront, and all purchases come with a 100-day risk-free trial.

Can I buy hearing aids online without visiting a clinic?
Yes. With providers like Audicus, you can complete a hearing test online or upload your audiogram, then receive tailored hearing aids shipped directly to your door. This model is ideal for those who prefer privacy, live far from clinics, or want to avoid long wait times.

What’s the best option for someone new to hearing aids?
If you’re just starting out, choose a provider that offers trial periods, ongoing support, and flexible options. Costco is a strong choice if you prefer in-person care and don’t mind scheduling visits. Audicus is ideal if you want to manage your hearing health from home, with expert guidance and the ability to test devices risk-free.

 

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